Strega Alberti’s roots stretch back to 1860 in Benevento with the creation by the founder Giuseppe Alberti, together with his apothecarist father, of a recipe for a herb–based liqueur. The name is drawn from the myth of the Witches of Benevento and the love potion legends: Strega Liqueur. 

In addition to the liqueur which made it famous, Strega Alberti today produces a wide range of specialty products, from liqueurs to confectionery, with the same care, quality and attention to detail for which they have always been known.